Cassia Williams Real Estate Agent Plano TX

Top real estate agent in Plano TX with 5-stars ★★★★★



As nearly solely a homeowner agent, my career choice is solely concentrated entirely on assisting property owners to most effectively market their homes for the greatest price within a timely manner.

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We are more than happy to recommend you to a competent buyer real estate agent in Plano. Nevertheless, if our experts have specifically helped you sell your property, we are more than happy to work for you as a purchaser real estate agent who can assist you to discover a new home to get the most first-rate price available that you can manage financially in the finest neighborhood.


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I completely love being a homeowner agent. My concentration is on aiding families and individuals to market their homes for the highest possible sales price possible. As a seller real estate representative, I have actually specialized in the fine art of making every home to have a look that is attractive with, and without, funds for improvements.

I have discovered exactly what causes a home to sell for the highest sales price without needing to use funds to make improvements. However, for sellers who desire to create a few slight enhancements, I know which remodeling changes will cause a higher sales price for the house and also which renovations generally will definitely not.

The main explanation for why I enjoy being a homeowner real estate agent is since this enables me to make use of a variety of skills that I have established throughout the years to produce a first-rate outcome for my homeowners. These capabilities feature creative imagination, remodeling expertise, as well as nearby real estate market conditions and also property developments.

Purchaser agents are actually skilled at indicating flaws in the homes their purchasers wish to acquire so as to secure a lesser list price.

I concentrate on the good elements of the property. Naturally, I may observe the issues too, yet I possess the chance of, as well as acquire much satisfaction by, utilizing my skills to deal with or minimize the complications for little or no expenditure. This is actually really enjoyable for my homeowner too.

I believe it is best for property agents to focus on the areas that they delight in the most and where their talents may be used given that this causes the absolute most pleasing career.

As the seller real estate agent, I prefer to think of myself as a terrific positive negotiator.

I possess the product, the passion, the patience, the persistence and, most importantly, the persuasive, many could even say, permeating, personality. My God-given abilities and also experience are actually naturally suited well to positive negotiators.

The buyer broker is generally a negative mediator, creating due dates, deadlines, and demands and disclosing defects, deficiencies, and discrepancies and demonstrating a deadpan, downer appearance, regularly looking down and disturbed concerning the house of the homeowner, and displaying despondency, disappointment, defeat, disillusionment, disenchantment, and dissatisfaction.

Certainly, this is actually an oversimplified description but I have seen it work out more often than not. I possess passion about the product I am marketing: the house is one-of-a-kind, it is actually out-of-the-ordinary. I appear to, as well as genuinely feel that, I negotiate from power, certainly never from a position of weakness.

I recognize the best ways to bargain as well as always know I can easily out-negotiate a purchaser broker because I really possess the much higher ground with the sun at my back. Mine is a peace-loving form of negotiating whereas the purchaser real estate broker has to turn to desperate, negative, bargaining tactics.

I start holding four Aces while the buyer realtor is only holding a pair of 2s. I recognize that, and the purchaser broker quickly senses this too. Obviously, I assist the buyer real estate broker to grasp who possesses the power.

Purchaser real estate brokers usually begin to come around to my method of thinking even with attempting to disparage me originally as part of their negative negotiation strategies.

Cassia embodies transparency, diligent collaboration and creative service in every detail of your real estate transaction and overall experience.  She is originally from the Denton County area and alumni of the University of North Texas where she studied Kinesiology and Health Promotion. After building her experience in medical device sales, advertising and commercial real estate; Cassia accepted an opportunity in residential sales in 2014 and never looked back.  Cassia has worked every facet of the industry representing sellers, buyers and investors in the North Texas residential market.  Cassia  continues to challenge her growth personally and spiritually as well as professionally. Growing up her primary hobby was gymnastics but these days you can catch her hanging from an aerial silk and practicing acroyoga with her fiancé. She has a deep passion for writing fiction, vegetable gardening, cooking homemade meals, and long nature walks with her pup Benny.Always dream and shoot higher than you know you can do. Don’t bother just to be better than your contemporaries or predecessors. Try to be better than yourself.— William Faulkner